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Exploring pro-environmental behaviors of consumers : an analysis of contextual factors, attitude and behaviors

Ertz Myriam, Karakas Fahri et Sarigöllü Emine. (2016). Exploring pro-environmental behaviors of consumers : an analysis of contextual factors, attitude and behaviors. Journal of Business Research, 69, (10), p. 3971-3980.

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URL officielle: http://dx.doi.org/doi.org/10.1016/j.jbusres.2016.0...

Résumé

By including the context within which consumers' pro-environmental attitudes and behaviors are formed, this research provides a comprehensive delineation of the process that leads from context to behavior. This is the first study to examine context factors as subjective perceptions made by consumers about aspects of their own situation, specifically the extent to which they perceive having more or less time, money, and power available. In contrast to previous research considering one type of behavior (such as recycling), this study recognizes pro-environmental behavior as a heterogeneous, multi-dimensional construct, and includes both public and private sphere behaviors. Pro-environmental business managers and policy-makers may not be in a position to impact objective contextual factors that consumers face, however, they may influence perceptions and attitudes. This study identifies specifically which variables may be of more interest to modulate, so as to increase pro-environmental behavior.

Type de document:Article publié dans une revue avec comité d'évaluation
Volume:69
Numéro:10
Pages:p. 3971-3980
Version évaluée par les pairs:Oui
Date:2016
Sujets:Sciences sociales et humaines
Sciences sociales et humaines > Sciences de la gestion
Sciences sociales et humaines > Sciences de la gestion > Marketing
Département, module, service et unité de recherche:Départements et modules > Département des sciences économiques et administratives
Mots-clés:pro-environmental behavior, pro-environmental attitude, consumer behavior, contextual factors, mediation analysis, structural equation modeling
Déposé le:31 mai 2017 21:03
Dernière modification:09 févr. 2023 17:08
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