Li Wenjie, Sun Chaojing, Li Yan et Ertz Myriam. (2024). Effects of business to business e-commerce platform-governance mechanisms on seller firms’ performance. Research in International Business and Finance, 67, e102121.
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URL officielle: http://dx.doi.org/doi:10.1016/j.ribaf.2023.102121
Résumé
The Chinese government's quinquennial “Internet Plus” plan encompasses big data, cloud computing, and the Internet of Things for a broad range of industries. While the electronic commerce platforms that had segmented the business-to-business (B2B) market jumped at the opportunity to facilitate user firms’ performance, this coerced digitalization also provided sellers with a firm basis for becoming solely profit-seeking and engaging in unethical behavior. Seller firms’ core position is that a B2B e-commerce platform must supervise and manage seller firms to improve their performance. Drawing on symbiosis theory, this study proposes that platform-governance mechanisms (monitoring and community-building) enhance seller firms’ sense of belonging, thus improving relationship satisfaction and increasing seller firms’ performance. This study designs effective governance mechanisms for the B2B e-commerce platform according to its new roles. In addition to its economic role, the B2B e-commerce platform should assume “coordinator” and “supervisor” roles.
Type de document: | Article publié dans une revue avec comité d'évaluation |
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ISSN: | 02755319 |
Volume: | 67 |
Pages: | e102121 |
Version évaluée par les pairs: | Oui |
Date: | Janvier 2024 |
Nombre de pages: | 1 |
Identifiant unique: | 10.1016/j.ribaf.2023.102121 |
Sujets: | Sciences sociales et humaines > Sciences de la gestion > Marketing Sciences naturelles et génie > Sciences mathématiques > Informatique |
Département, module, service et unité de recherche: | Départements et modules > Département des sciences économiques et administratives |
Mots-clés: | business to business platform, community building, governance mechanism, monitoring, symbiosis theory |
Déposé le: | 10 nov. 2023 01:13 |
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Dernière modification: | 10 nov. 2023 01:13 |
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